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Express Kitchens introduce New Variants of White Kitchens

Sheffield and Stockton range of white kitchens is a big value addition for home owners looking to remodel or buy new kitchen

In line with growing trend of White Kitchens amongst the US home owners and consumers, Connecticut-based Express Kitchens is all set to launch new white kitchens, namely – Sheffield and Stockton. As a popular homeowners’ choice, the new Sheffield and Stockton cabinets’ offers a classic and simple look making them an increasingly popular trend in traditional kitchen renovations as well as allowing them to fit perfectly in modern or contemporary kitchen designs.

As part of the increasingly growing trend in modern kitchen designs, Sheffield and Stockton range of cabinets are often paired in modern kitchens with white or light granite countertops, stainless steel appliances and modern hardware to complete the elegant look. Highlighting the importance of Sheffield and Stockton cabinets, Max Kothari, CEO of Express Kitchens, states, “The introduction of new range of white kitchens is a huge advantage for buyers, who are looking to either renovate their existing kitchen or planning a new kitchen. Apart from enhancing the look and feel, the Sheffield and Stockton cabinets’ offer a huge value added proposition to their homes. Express Kitchens’ new range of Sheffield and Stockton cabinets is a trend-proof, value for money investment and a feel good factor for every homeowner.”

Everlasting Sheffield and Stockton cabinets: Kitchen and interior design trends change every year. This makes it hard to keep up with the style without spending thousands of dollars on upgrades and improvements. But what if homeowners could create a timeless and long-lasting design that outlasts current trends without feeling outdated? That’s where Sheffield and Stockton cabinets come in. The style is simple, letting it blend in with modern accessories easily. But as homeowners upgrade the rest of their home, the cabinets will continue to complement their look. Over the years, this will save homeowners money and time while sparing them the frustration of trying to keep up with the changing trends.

For kitchen renovations, it matches existing appliances: It’s no secret that white goes with everything. This includes existing kitchen appliances, no matter what color or material they are. Homeowners won’t have to worry about coordinating shades or finding the perfect hardware to match their cabinets. Just go with what works with existing appliances.

Sheffield and Stockton cabinets improve resale value: Homeowners always want to increase the value of house. And few remodeling projects add more value than upgrading and updating your kitchen. But Sheffield and Stockton cabinets increase the resale value even more. It all comes down to the timeless design and versatile look. It appeals to more prospective buyers. And Express Kitchens make the best cabinets out of high-quality materials designed to last for decades without issue.

Simplifying Happiness for Local Communities in Connecticut

Express Kitchens aims to encourage community engagement for societal development

It was neither work nor a business achievement, but instead a very exciting day for Express Kitchens and the members of the Boys and Girls Club of Hartford. On this day we made a huge difference in and influenced the lives of many young people in Hartford, Connecticut.

The objective was simple, to spend quality time, offer the comfort, and create timeless memories for the young people attending Boys and Girls Club on Sigourney Street. The Staff of Express Kitchens spent time working with both students and team members on a variety of projects. All with the singular focus of making each child have the best day he or she could have. The visit by Express Kitchens is part of our Community Engagement Program for 2019. Wherein we put forth strong effort to connect with local organizations, charities, and philanthropic ventures to uplift and enhance the lives of those who live in the cities and towns we serve. The outing was truly inspirational for all.

We here at Express Kitchens are proud to work with the Boys and Girls Clubs of America to achieve these ideals. The Club began in Hartford back in 1860 and is a valuable organization providing after-school programs and care in the city of Hartford.

At Express Kitchens our goal is to inspire, enrich, and empower today’s youth, future generations and their families. Hoping each and every individual realizes his or her full potential. By fostering civic engagement, we believe that local neighborhoods, businesses, and the community will grow to that end. Leading to new, more positive perspectives while propelling us ever closer to a happier and healthier society. Express Kitchens is proud to help simply happiness for those in need of a smile.


Refreshing Colors inspire Express Kitchens New Launch: – Fresh Range of Cabinets to give new life to your Kitchen

Drawing inspiration from freshly painted colors, Express Kitchens introduced new range of kitchen cabinets and door-styles. The new collection of kitchens has a fresh look of painted colors that enhances the look and appearance that include features suitable for diverse lifestyles. The new and exciting range of kitchen cabinets is specifically targeted keeping home-owners in mind, allowing them to create masterpiece meals for their friends and loved ones while also transforming the kitchen into a stylish heart of the home.

Today’s announcement continues Express Kitchens’ heritage of introducing high performance and best quality kitchens to market, allowing home-owners to achieve a high-end design aesthetic at affordable prices. The new range of kitchen cabinetry from Express Kitchens include:

Pewter Paint colored Dartmouth (5-PIECE):

A light gray with warm undertones, this classic shade creates a unifying look that calms and restores. The popular and contemporary style offers a little added flare with complementary 5-piece drawer fronts. Available in Pewter Paint, these doors and drawers are sure to bring class and distinction to any kitchen.


Opal Paint colored Berwyn:

The Berwyn door style is available exclusively in the new Opal finish, a warm white-gray tone. Berwyn is a full overlay door with a mitered, squared outer edge; beaded interior, recessed center panel and five-piece drawer head.


Grey Stained Hanover:

Hanover is a refreshing style that will complement any design aesthetic. Available in our popular Grey stain, this transitional choice is simultaneously understated and loaded with character.



The new range of Express Kitchens cabinets’ offer great style and practical storage to make kitchen look as good as it performs. Affordable, high-quality cabinets with a five-year warranty and features typically found in much more expensive cabinetry enable you to make the kitchen of your dreams a reality. Customers looking for a set of high-quality kitchen cabinets that offer excellent value for money should look no further than Express Kitchens cabinets.

Unveiling its new range of colored kitchen cabinets, Max Kothari, CEO of Express Kitchens, said, “The form and function of the kitchen has changed over the past few years and at Express Kitchens, we have ensured we have addressed this change by continuing to invest in our kitchen proposition with the launch of new ranges. The demands of customers’ kitchens are now really diverse and we’re reflecting this with the introduction of our new ranges, new products, improved and updated services, and offering innovative products from our partners.

Whether customers are looking for a classic, contemporary or traditional style kitchen, and whatever their lifestyle, our personal design consultants are on hand to offer a dedicated service to guide customers through every step of finding and fitting their new kitchen – from design inspiration to installation.”

Express Kitchens is well-known for being the champion of Kitchen Cabinetry market across Connecticut and Massachusetts.



Express Kitchens Mother’s Day 2019 Contest

Participate & Win a FREE KITCHEN worth $15,000

How would you like to win a $15,000 dream kitchen for your mom?  Just in time for Mother’s Day 2019, Express Kitchens will be giving away one free dream kitchen worth $15,000!  From now, until May 10, 2019, Express Kitchens will be collecting entries for our flagship promotion – Express Kitchens Mother’s Day 2019 Contest. For our biggest promotion ever, one lucky contest winner will receive a FREE KITCHEN worth $15,000 – complete with cabinets, crown molding, granite countertops, sink, faucet and stainless steel appliances from Express Kitchens. The Express Kitchens Mother’s Day 2019 Contest is open to all contestants across Connecticut and Massachusetts. To enter, visit the company’s website and participate in the contest.

Launching this unique initiative, Max Kothari, CEO of Express Kitchens, said, “Mother’s Day is an annual celebration for all of us here at Express Kitchens. It is an occasion to celebrate motherhood and all that goes with it. Mothers are characterized by their love and sacrifice, giving their children all that they can. Often, the parallel to the love of God is the love of a mother. We invite everyone to visit our website and share how much you love your mom and care for her. You can make your mom feel special and fill her life with sweetness and joy by participating in the Express Kitchens Mother’s Day 2019 Contest and win a fabulous kitchen worth $15,000.” 

Last year, Express Kitchens was able to fulfill a dream kitchen wish to our Mother’s Day 2018 Contest winner, Karen Beck.  She was extremely delighted to have a new beautiful kitchen installed complete with brand new appliances and kitchen accessories. Sharing her delight and happiness with her new kitchen, Karen wrote to us about how she enjoys every minute she spends in her new kitchen. She also expressed her gratitude and was immensely satisfied with the quality and installation service from Express Kitchens.

Mother’s Day is the perfect occasion to pamper mom with a gift that shows you’ve been listening to her every need. This year Express Kitchens is inviting entries from participants through video submissions on its website – where people can share, ‘Why does your mother deserve a new kitchen?’

Express Kitchens believes in celebrating Mother’s Day to respect the commitment of moms, recognize the importance of maternal bonds and the role of mothers in our society. With the Mother’s Day 2019 Contest, Express Kitchens realizes the importance of a mother’s role and her contribution to her family.  Through this contest, participants get the opportunity to share and express love for their mothers. The Mother’s Day Contest from Express Kitchens is for all hard working and selfless mothers who go beyond their means to give the best of the best to their families.

Participate now in the Express Kitchens’ Mother’s Day Contest 2019 on The last date to enter the contest and upload the video is May 10, 2019. Winner will be announced on May 11th, 2019. Visit your nearest Express Kitchens store and see Sales Associate for more details.


Express Kitchens introduce diverse options for Vanity Cabinets and Kitchen Storage Solutions

Express Kitchens, leading manufacturer and supplier of kitchen cabinets, introduced new set of add-ons for its kitchen cabinet and storage solutions. The new value addition to its kitchen cabinets is aimed to offer diverse range of options to its customers, whose choice matters the most for the company. The new add-ons, in the kitchen cabinets, are a unique and innovative way to offer customer delight. Express Kitchens believe that enhancing quality and offering innovative kitchen solutions will certainly be a value-addition to the likes and preferences of its customers thereby significantly improving their cooking experience in an Express Kitchen.

One of the foundations to a functional kitchen is kitchen storage. If it is inadequate or ineffective, you will be faced with endless frustrations and challenges. To counter these storage challenges, homeowners are starting to look for better storage solutions within the cabinetry. These can include: appliances garages for small appliance, drawer dividers for cutlery & utensils, pull-outs for spices, tray dividers, roll-out trays and caddies for pots & pans; as well as wastebasket cabinets for garbage and recyclables and/or deep drawers. These will make it easier to store foods, drinks and small appliances.

The fully loaded kitchen cabinet solutions, at Express Kitchens, will now offer:



The kitchen cabinet design has seen a change with add-ons and value added accessories that would keep the people closer to technology. A rapid change in tastes combined with advanced technology has given rise to a wide variety of styles. One of the biggest annoyances with kitchen cabinetry is the unnecessary waste of space. The way the basic shelves and drawers are structured leaves a lot of wasted space. Worst of all, available space is often too small or it’s too wide and does not give you a way to properly and efficiently organize the space.

















Elaborating on Express Kitchens customer-centric philosophy, Max Kothari, CEO of Express Kitchens, said, “We have created a compelling environment through new launch, exciting cabinet range and excellent service to give a matchless user experience to people. Our aim is add value to our customers’ thoughts and imagination giving them the best of Express Kitchens at all times. Our business philosophy is simple – we offer a unique experience to people and empower customers to achieve their dreams of having a great kitchen.

Express Kitchens has over the last decade carved a niche for itself as a renowned brand with a strong presence across Connecticut. Today, Express Kitchens enjoys a high recall value and is perceived as a brand that provides best quality kitchen design and installation to the people.”


Plywood Kitchen Cabinets: Better Quality now at Affordable Prices

Kitchen Cabinets are an integral part of your project discussion when you are considering a kitchen remodel or a kitchen makeover or a kitchen renovation. Whether you go modern, traditional, or transitional, an important decision is what material will be used to make your cabinets. A deeper understanding and knowledge of kitchen cabinets will help you make a quick and wise decision on your kitchen project.

Boxes are the true heart of cabinet systems. Cabinet boxes are structural, and thus need to be strong. And this is where particle board and plywood come into play. Particle board is often made of scraps of wood that are considered waste. Many big box plywood manufacturers also make particle board from the leftovers. Because of this, particle board is less expensive. By using particle board, one can save between 8% and 12% on the cost of cabinets. It also has the drawback of being susceptible to damage from water and liquids. Particle board also gives off formaldehyde vapors based on the constituents of the adhesives used to bond the wood particles. While this isn’t anything new it is becoming a more prominent issue given the movement to build homes with healthier and eco-friendly products.

On the contrary, Plywood is generally thought to be the better product when building cabinets. Plywood has superior construction longevity because it holds screws and other mechanical fasteners more efficiently. It has superior tensile and shearing properties (meaning it resists pulling forces and side-to-side movement) and a slight advantage in compressive strength (ability to bear weight).


Here are some good reasons to use plywood:

  • Looks: Plywood provides that natural look and feel of real solid wood with grain, knots, and mineral streaks.
  • Durability: Plywood is a sturdy material made from wood sheets that are compressed and then covered with a veneer. It’s a great material to use in kitchens as well as other areas of the house because it tends to stand up well to wear and tear.
  • Construction: Plywood can typically hold nails, screws, other fasteners, and even glued joints.


Plywood is a structurally stable material that is lighter than particleboard which is why cabinet makers prefer to work with it. Typically plywood is the more expensive cabinet box construction, but check the thickness before you decide to go plywood. Good cabinets should use 1/2″, 5/8″ or 3/4″ plywood construction.

See the difference between Plywood and a Particle Board:


Built in Hartford, CT, Express Kitchens deliver better quality plywood cabinets at lower prices than any fancy big box store. We design your dream kitchen for FREE with convenience and flexibility to do it online or in-home or at any of our showrooms.

At Express Kitchens, we use high-quality superior plywood for the complete range of kitchen cabinets. Our cabinet shop uses the highest quality hardwoods to produce Star Cabinets and our designers have created a line with styles that range from simple to elegant and contemporary to classic. Our talented artisans then apply a variety of colors, stains, and finishes to complement every style of home and kitchen décor.

For more details on the range of Express Kitchens cabinets, call (860) 247-1000 or email us at

Book an appointment with Express Kitchens Today


Express Kitchens Commits to Renewable Energy Practices

Installs 628kW solar capacity for efficient energy operations at Hartford, CT

Making a strong commitment to put renewable energy practices to its business operations, Express Kitchens is installing 628kW of solar panels at its office locations in Hartford, Connecticut. Apart from the Hartford Landfill Solar Project, which was installed in 2014, Express Kitchens will join the ranks with one of the largest, privately owned solar projects in the city of Hartford. Express Kitchens is installing solar panels at multiple premises across Hartford Connecticut, which includes – 2995 Main Street; 3281 Main Street; 231 Weston Street; 3030 Main Street; and 3080 Main Street. The energy efficient mechanism of harnessing solar power will drastically improve operations of Express Kitchens Laminate and Granite Shop, Cabinet Shop, Kitchen showroom as well as Warehouse facility.

Announcing the initiative, Max Kothari, CEO of Express Kitchens, said, “Our holistic approach to sustainability is a core component of our long-term business strategy, helping deliver greater value for our customers. By seeking solutions that encourage long-term sustainability, we try to leave a smaller carbon footprint. The steps we have taken and continue to take – both big and small – help us drive results as we strive to create a more sustainable tomorrow.

We are optimizing our investments through smart, customized energy strategies and solutions that meet the highest standards for quality, safety, and efficiency. Offsetting our electricity needs, Express Kitchens is set to save huge cost over the lifetime of the solar arrays and will look to add to their total installed solar capacity in 2019 with up to five more projects. We continue to offer the highest quality products delivered in a fast and convenient time-frame.”


Commercial solar in the United States owes a lot of its growth to support from the federal government in the form of tax credits and rebates. As a leading player in the new kitchen construction and renovation market, Express Kitchens new energy efficient initiative of using solar panels for their electricity consumption will reduce company’s environmental footprint and will efficiently support existing business operations at Hartford. With rising utility prices and a considerable decrease in the cost of buying and installing solar systems, solar power has become a sustainable and cost-effective energy alternative for business owners. Although many small and medium-sized companies are still in the process of understanding how solar energy can make sense for them, more than 100 of the Fortune 500 companies have already received significant results by using solar power.


This year, Express Kitchens has added 4 new store locations across Connecticut and Massachusetts. The growth initiative has propelled Express Kitchens to focus on enhancing quality, innovation and customer delight to its offerings and services. To achieve this, we have put together efficient processes, talented people and robust machinery which has been able to deliver fantastic growth. Express Kitchens business philosophy is to explore new-age technology innovation to optimize work efficiency & scale-up business operations that will help us in serving our customers well. Harnessing energy through solar panels is certainly going to have a positive impact on Express Kitchens business.

Express Kitchens end 41-year-long wait of Kathleen P. by installing her dream kitchen in 2018

2018 became a landmark year for Kathleen P. at Ledyard, CT. Her 41 years long awaited dream became a reality when Express Kitchens offered her what no one else could think of: – a sense of contentment after her kitchen installation was complete. Find below Kathleen’s narrative of her happy memories with us.

As shared and narrated to us: –

Thank you for all your help in making my kitchen become a reality!  I have lived in my house for 41 years and until this past May had the original kitchen.  Although I painted the cabinets and decorated the kitchen, the kitchen was in dire need of a remodel.  Problem was, I could not afford to do anything until I was left a small inheritance.  For me it was a major undertaking.  My favorite color is blue and I knew I wanted a checkered white and blue porcelain floor.  The problem was finding it!  Blue was unheard of!  But I finally did locate it and once I got the ball rolling the project went full steam ahead.  I got everything packed up and moved out and friends came and spent two days helping me rip out the old flooring and cabinets, I got the walls and trim painted and the floors were installed.  You had designed my kitchen following pretty much the same foot print with a couple of major differences, I finally got a pantry and instead of two “dead end” corner cabinets where things went never to be seen again, I was given two lazy susans as well as two upper corner wall cabinets, one with glass to display a few items.

The cabinet install was done beautifully by Brian Smith.  His workmanship and attention to detail was very impressive.  Brian spent two days here, one of them working until 9 at night to finish.  He cleaned up after himself and was also very pleasant to have in my home.  The countertop measurement man came and did a thorough job of getting it right and asking me where I would prefer to have the seams.  A week or so later the installers came and made quick work of installing the granite.  They too worked very well and did a wonderful job. 

I am so pleased with my white cabinets, something I always wanted. I never was a fan of colored or stainless appliances and preferred white appliances and white cabinets before white cabinets were the trend.  I went with colors I wanted.  If I have any regrets it is that I chose granite for the countertops because I don’t care for the shine, I should have stuck with my first choice, which was white Formica!  I know, probably the only woman in the world who would pick Formica over granite!  I really like the beauty of the blue pearl granite.  It is difficult for me to get used to a dark counter since I always had a light one.  But once I get a backsplash installed in white to go with the cabinets it will be fine.  Everyone who sees it loves it.  I have only had one glitch with the cabinets in that one door needs to be replaced because it arrived a bit too short.  I believe you have gotten the issue addressed and I will be receiving the correct door soon.

I waited so long for a new kitchen and am extremely pleased with the quality of the cabinets and the install.  I looked several places and your price and quality could not be beat.  I knew in my mind what I wanted and the second I looked in the storefront window and saw the white Shaker cabinets on display I knew that is what I wanted.  I didn’t have to look at anything else.  I love the soft close drawers and I especially like the drawers to hold the pots and pans.  No more dropping everything out of a cabinet to get to the pan I want.  I finally have a place to store all of my Christmas dishes and get them out of boxes in the basement.  Now I will actually use them.  The layout is basically the same as the old kitchen with some much needed upgrades and improvements. This was a major project for me to undertake as I arranged for the other trades to coordinate with your installers.  But I am happy with the end result. 

I have a friend who built a new house with all top end finishes.  He is doing some work for me as far as lighting and re-hanging the basement door and new locks, etc.  He is a woodworker having made the cabinets in his first home.  When he took a close look at the quality of the cabinets, he was very impressed.  I considered that high praise and felt even better about my choice.  Thank you.


Grand Opening of Express Kitchens Stores at 3 New Locations

Express Kitchens, the fastest-growing kitchen cabinet and countertop retailer in the Northeast, is celebrating the Grand Opening of its 3 new store locations, namely at Southington, CT; Springfield, MA and Holyoke, MA on Saturday November 17th. The occasion of Grand opening is honored to have presence of high-profile dignitaries, which include Alex Morse, Mayor of Holyoke, MA and Seth Tenenbaum, Ambassador with The Springfield Regional Chamber of Commerce.

CEO of Express Kitchens, Max Kothari, said, “We have been successful in building trust amongst our loyal clients and customers offering supreme quality of kitchen cabinets, countertops and accessories at competitive prices. We are looking to expand our customer base and our new stores, at Massachusetts and Connecticut is a step closer to fulfill our goal. We are excited to be in the growing markets here.”

The local administration at Connecticut and Massachusetts is working very closely with businesses to help them grow and create good-paying jobs and ensure equal pay for equal work. They have extended cooperation and support to Express Kitchens at all times in ensuring that we continue offering services and grow our business. This new retail store locations at Springfield, MA; Holyoke, MA; and Southington, CT will certainly offer ample buying options to people and the new retail store will certainly motivate small businesses to think and align their business strategy of investing in these regions.

Express Kitchens offers one-stop shopping for the kitchen homeowner and professional remodeler. We offer free 3D design services, allowing the homeowner to envision their finished kitchen before the project begins. For the professional remodeler, we have our own on-site cabinet shop, laminate countertop shop, and granite shop so we can provide same-day cabinets and countertops at extremely affordable prices.

In 2014, Express Kitchens was the winner of Forbes Magazine Inner City 100 with a growth rate of 172% over 5 years. Express Kitchens has grown to 16 retail stores across Connecticut and Massachusetts with a consistent revenue growth. The company’s focus on customer service has established itself as an industry leader.

Express Kitchens has locations in Bridgeport, Brookfield, Hamden, Hartford (2), Newington, New London, Norwalk, Orange, Stamford, Torrington, and Waterbury, Connecticut and West Springfield and Springfield, Massachusetts. For more information, stop in to a store, call us at (860) 247-1000, email us at or visit

Catch us LIVE and EXCLUSIVE on your favorite radio stations – WMAS (Holyoke, MA), WAQY (Springfield, MA) and WRCH (Southington, CT). Walk-in customers at our new stores between 11 am till 1 pm can win exciting prizes on November 17, 2018.

Visit our Southington, CT store:

Visit our Holyoke, MA store:

Visit our Springfield, MA store:

Exclusive Promotional Offer:

Express Kitchens is offering $250 off on purchase of Star Cabinetry kitchen. The Offer is applicable at all retail store locations across Connecticut and Massachusetts.

Express Kitchens opens Technology Centre in World’s Fastest Growing Economy

Having its headquarters at Connecticut, Express Kitchens is opening its first dedicated Technology Centre in India at Ahmedabad, Gujarat. The opening of the new office premises resonates with Express Kitchens’ ambition of strengthening its footprint and developing local team in India. Express Kitchens is a pioneer in Kitchen Design, Installation and Remodeling services across Connecticut and Massachusetts and is rapidly expanding its retail base in USA. With the new operational Technology Centre in Gujarat, Express Kitchens is also exploring market to tap potential opportunities for setting up business in India, which is world’s fastest growing economy.


With more than 15 years in operations at USA, Express Kitchens is now eying strategic tie-ups and collaborations with technology-focused and innovation-driven institutions to explore untapped business opportunities in India. Keeping its basic business policy intact, Express Kitchens is looking forward to develop deep understanding of Indian consumers and then tailor the products and services to meet the needs of the marketplace. 

The long-term strategic objective will be to work closely with organizations to come up with a business model customized for the Indian consumers. Express Kitchens aim to work closely with customers to establish a trusting relationship in order to implement the best solutions for ensuring real value for business.

Express Kitchens is looking to leverage the technological advancements in India to improvise and better its services to existing customers. In initial phase, the Indian operations will primarily assist the Express Kitchen’s existing operations in USA to provide technology support services in the area of IT operations, Back Office and Accounting Management as well as Civil Construction services. Express Kitchens is planning to grow in India and is ramping up the hiring.

The Indian office will simplify system complexities and resolve issues in real-time thereby improving efficiency of services. Beyond assisting clients with technology solutions, Express Kitchens looks to leverage the robust prospects in India to attract, retain and grow new talent.  

Chief Executive Officer of Express Kitchens, Max Kothari, said “Express Kitchens is focused on making the best products and services in the world and we are thrilled to open our new technology centre in India. With new breakthrough technologies like Artificial Intelligence-powered conversation platforms, we will be able to create more sophisticated team of professionals that possess deep knowledge about our products. With Augmented Reality / Virtual Reality technologies reaching a greater level of maturity, we expect to see these technologies used more in technology support operations.”  

Elaborating on Express Kitchen’s growth and expansion plans for retail business, Max Kothari, said, “By having own staff exclusively trained for the commercialization and support of our products, we can guarantee a high quality service for our customers. In today’s digital age where cloud and AI are driving the way technology is designed, managed, and delivered, the traditional ‘break-fix’ support models are no longer practical. Technology support services professionals at Express Kitchens are working hard to transform their own practices to align with ongoing software innovations.